Yeh Rishta Kya Kehlata Hai wins on Sunday with Star Parivaar!

Yeh Rishta Kya Kehlata Hai (YRKKH) is one of the most famous programs on Hindi television. This Rajan Shahi production is still up in the air and still going strong. The show won the prize in  Ravivar with Star Parivaar. A cake was cut on set to celebrate.
“For over 13 years, YRKKH has been a show that brings everyone in the family together. It talks about the interpersonal and interpersonal relationships between the different family members, making people of all ages feel well connected to the program.

Since the very first episode, we’ve tried to stay true to this texture.  It’s only a jump of one year, audiences will love the new texture of the show and the unique story of the main couple,” says Rajan, who is also a storyteller, concept, and creative producer. YRKKH has always reinvented itself over time and Rajan loves it. So does the entire team. Whether it’s the writers, directors, creatives, or production designers, they all helped
keep the look of the series fresh every time. Even our trilogy concept worked with the show too.

In the beginning, we had Akshara and Naitik for eight years, and then it was Kartik and Naira for six years, and now we have the new pair Abhimanyu and Akshara,” he says. He speaks more about the trilogy, adding, “Once again, the love story touched audiences as it tells of the journey of a young couple who fall in love and then decide to get married.” What also stood them in good stead was their effort, they always aimed to reinvent themselves. Abhira’s development and bold steps have always been part of our process and worked in our favor as well.”